“This is the best response we’ve ever had this quick,” says AFA President Tim Wildmon, attributing the protest’s viral nature to the fact that “everybody knows who Target is, and it’s an easy-to-understand issue.”
Wildmon says Target stands “to lose a lot of customers who won’t come back.” But Target is standing by its policy.
“We certainly respect that there are a wide variety of perspectives and opinions,” says Target spokeswoman Molly Snyder. “As a company that firmly stands behind what it means to offer our team an inclusive place to work — and our guests an inclusive place to shop — we continue to believe that this is the right thing for Target.”
She added that hundreds of Target stores “have single-stall, family restrooms for those who may be more comfortable with that option.”