Experts say Brown’s tough love approach is necessary because so many people are apathetic towards water conservation. About 50% of water used in residential areas is outside the home.
Getting rid of grass will be a huge lifestyle shift for many, but it is the biggest single measure that individual Californians could take to ease the crisis, according to Jay Famiglietti, a senior water scientist with Nasa.
“Drought tolerant native landscape is beautiful – we just have to get over this grass thing,” he explains.
“We live in an arid and semi-arid state and we need to start acting that way.”