Welcome to President Obama’s brave new world.
Federal agencies have been directed to hire psychologists to experiment and find ways to better manipulate the American people to the federal government’s will.
“A growing body of evidence demonstrates that behavioral science insights – research findings from fields such as behavioral economics and psychology about how people make decisions and act on them – can be used to design government policies to better serve the American people,” Obama wrote in an executive order released Tuesday on WhiteHouse.gov. The origin of the order can be traced back to a 2013 policy proposal entertained by the White House called “Strengthening Federal Capacity for Behavioral Insights.”
The president’s new order said streamlined applications for federal financial aid and automatic retirement payments are two examples where behavioral-science lessons applied to government programs have been effective.
“[T]o more fully realize the benefits of behavioral insights and deliver better results at a lower cost for the American people, the federal government should design its policies and programs to reflect our best understanding of how people engage with, participate in, use, and respond to those policies and programs,” Obama wrote, the Washington Examiner reported.
Obama has not hidden his interest in using federal resources to employ behavioral science techniques on the public. The White House launched a Social and Behavioral Sciences Team, or SBST, in February 2014 and then celebrated its one-year anniversary on the White House blog.
Read More: Obama issues Orwellian executive order